Deskripsi Pekerjaan
First Standard Finance Corporation is seeking a dynamic and strategic District Marketing Officer (CDO) to lead our marketing initiatives in Cagayan de Oro and the surrounding region. In this pivotal role, you will serve as the regional brand ambassador, responsible for the application and seamless execution of all marketing cascades. We are looking for a results-oriented professional who can translate corporate strategies into actionable local campaigns that drive business growth and customer acquisition.
As the District Marketing Officer, you will work closely with branch managers and regional leadership to foster a culture of high performance and brand loyalty. Your primary focus will be on identifying market opportunities, executing promotional activities, and ensuring our marketing messages resonate effectively with the local community. If you possess a strong background in finance marketing and are eager to make a significant impact in Northern Mindanao, this is an excellent opportunity to advance your career.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies tailored specifically to the Cagayan de Oro district to meet corporate objectives.
- Execute marketing cascades and promotional activities to enhance branch visibility and drive sales targets.
- Conduct thorough market research to identify local trends, competitor activities, and potential customer segments.
- Coordinate with the central marketing team to ensure consistent branding and messaging across all district operations.
- Manage regional marketing budgets efficiently, ensuring maximum ROI for all campaigns and events.
- Train and mentor branch staff on sales techniques, product knowledge, and brand representation.
- Analyze campaign performance data to provide actionable insights and optimize future marketing efforts.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 3-5 years of experience in marketing, with a strong preference for candidates in the Finance or Banking industry.
- Proven experience in leading regional marketing initiatives and achieving measurable results.
- Strong leadership, communication, and interpersonal skills with the ability to influence and motivate teams.
- Excellent written and verbal communication skills in English.
- Familiarity with digital marketing tools, social media platforms, and CRM software.
- Willingness to travel within the district and attend off-site events as required.