Deskripsi Pekerjaan
Are you a visionary Programmatic advertising expert looking to make a significant impact? Join Google's innovation-driven team as a DV360 Programmatic Lead and help businesses grow their advertising reach. You will be at the forefront of digital media, leveraging the power of Google Display & Video 360 to drive strategic growth and maximize ROI for our clients. In this dynamic role, you will blend technical expertise with creative strategy to solve complex marketing challenges.
As a DV360 Programmatic Lead, you will oversee the full lifecycle of programmatic campaigns, ensuring they are optimized for performance and scalability. You will work closely with cross-functional teams, including data analysts, creative directors, and account managers, to deliver seamless advertising solutions. If you are passionate about the future of programmatic advertising and thrive in a fast-paced, high-growth environment, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive DV360 programmatic strategies aligned with client business objectives.
- Manage end-to-end campaign lifecycles, including setup, optimization, and reporting.
- Analyze performance data to generate actionable insights and drive continuous improvement.
- Collaborate with internal teams to align creative assets with data-driven targeting strategies.
- Stay abreast of industry trends and best practices to keep campaigns competitive.
- Mentor junior team members and foster a culture of innovation within the programmatic unit.
Kualifikasi
- 5+ years of proven experience in digital advertising, specifically managing Google DV360 campaigns.
- Strong understanding of programmatic buying, display, video, and connected TV ecosystems.
- Excellent analytical skills with the ability to interpret complex data sets.
- Fluency in both English and Bahasa Indonesia is required for this role.
- Bachelor’s degree in Marketing, Business, or a related technical field.