Deskripsi Pekerjaan
Are you a data-driven marketer with a passion for e-commerce growth? We are seeking a dynamic and results-oriented E-commerce & Digital Marketing Executive to join our team in Kuala Lumpur. In this role, you will be the driving force behind our online presence, responsible for optimizing our e-commerce platforms and executing high-impact digital marketing campaigns that convert browsers into loyal customers.
As our E-commerce & Digital Marketing Executive, you will manage day-to-day operations, including product listings, inventory coordination, and performance tracking. We are looking for someone who stays ahead of industry trends and understands the nuances of the local Malaysian digital landscape. If you possess a blend of creative thinking and analytical prowess, we invite you to take the next step in your career with us and help scale our digital business to new heights.
Tanggung Jawab
- Manage and maintain product listings across various e-commerce platforms (Shopee, Lazada, TikTok Shop, etc.).
- Develop and execute comprehensive digital marketing strategies, including SEO/SEM, social media, and email marketing.
- Monitor e-commerce KPIs, including conversion rates, customer acquisition costs, and return on ad spend (ROAS).
- Coordinate end-to-end promotional campaigns and seasonal sales events to drive traffic and revenue.
- Collaborate with internal stakeholders to optimize website UX/UI and customer journey mapping.
- Analyze customer feedback and market trends to identify new opportunities for growth and service improvement.
- Ensure inventory levels are accurate and coordinated effectively with logistics/fulfillment partners.
Kualifikasi
- Bachelor’s degree in Marketing, Business, E-commerce, or a related field.
- Minimum 2 years of proven experience in e-commerce management or digital marketing.
- In-depth knowledge of major Malaysian e-commerce marketplaces and backend management systems.
- Proficiency in digital marketing tools such as Google Analytics, Facebook Business Suite, and SEO best practices.
- Strong analytical skills with the ability to interpret data and translate it into actionable business insights.
- Excellent communication skills in English and Malay to effectively engage with diverse audiences.
- Self-motivated, detail-oriented, and able to thrive in a fast-paced environment.