Deskripsi Pekerjaan
Are you a data-driven E-Commerce expert ready to lead a growing brand to new heights? CV Bintang Fajar Abadi is seeking a highly motivated and strategic E-Commerce Lead to spearhead our digital presence. In this role, you will be the driving force behind our marketplace operations, responsible for orchestrating end-to-end strategies that maximize growth, profitability, and customer engagement.
You will oversee a comprehensive ecosystem of online retail activities, including performance marketing, affiliate programs, live streaming operations, and large-scale promotional campaigns. The ideal candidate has a deep understanding of the Indonesian marketplace landscape and a proven track record of scaling revenue through tactical optimization and analytical decision-making.
If you are passionate about digital retail, thrive in a fast-paced environment, and love turning data insights into market-leading results, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive e-commerce strategies across major marketplaces (Shopee, Tokopedia, TikTok Shop, etc.).
- Manage and optimize end-to-end operational workflows, from product listing and inventory management to fulfillment oversight.
- Direct performance-based advertising campaigns (Ads) to drive high ROI and improve organic visibility.
- Supervise live-streaming operations and affiliate marketing partnerships to boost brand awareness and conversion rates.
- Plan and coordinate participation in major e-commerce mega-campaigns (e.g., 9.9, 11.11, etc.) to achieve sales targets.
- Conduct regular deep-dive analysis on sales trends, competitor activities, and platform performance to refine future tactics.
- Collaborate with internal teams to ensure stock availability and seamless customer service support.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum 3-5 years of experience in E-commerce management, preferably within a fast-moving consumer goods (FMCG) or retail environment.
- Deep, hands-on experience managing merchant dashboards across major Indonesian marketplaces.
- Proven ability to manage advertising budgets and deliver measurable growth in ROAS.
- Strong analytical skills with proficiency in Microsoft Excel and marketplace analytics tools.
- Experience in managing live-streaming teams and influencer/affiliate marketing channels.
- Excellent communication and leadership skills with a problem-solving mindset.
- Ability to thrive under pressure and adapt quickly to changing e-commerce trends.