Deskripsi Pekerjaan
Join a dynamic team to shape the digital future of a growing footwear brand while elevating a global manufacturing business through innovative e-commerce strategies. This role offers the unique opportunity to drive digital transformation, build customer-centric online experiences, and accelerate brand growth in competitive markets. You'll lead end-to-end e-commerce operations, from platform optimization to digital marketing campaigns, while collaborating with cross-functional teams to align online initiatives with business objectives.
As a key driver of digital revenue, you'll analyze consumer behavior, implement conversion rate optimization techniques, and leverage data analytics to identify growth opportunities. The position requires a blend of strategic vision and hands-on execution to enhance online visibility, improve customer engagement, and establish the brand as a leader in the digital footwear space.
Tanggung Jawab
- Develop and execute comprehensive e-commerce strategies aligned with brand goals and market trends
- Manage end-to-end online store operations including product listings, inventory, and order fulfillment
- Drive digital marketing campaigns across SEO/SEM, social media, and email channels
- Analyze sales data, customer behavior, and market insights to optimize conversion rates
- Collaborate with marketing, design, and logistics teams for seamless digital experiences
- Implement A/B testing and conversion rate optimization techniques
- Oversee digital budget allocation and ROI analysis
- Stay updated on e-commerce technologies and industry best practices
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of e-commerce management experience in retail or manufacturing
- Proficiency with e-commerce platforms (Shopify, WooCommerce, Magento)
- Strong analytical skills with experience in data-driven decision making
- Demonstrated success in developing digital marketing strategies
- Experience managing cross-functional teams and stakeholders
- Knowledge of footwear industry trends and consumer preferences
- Excellent project management and organizational skills