Deskripsi Pekerjaan
Join Fruitas Holdings as an E-Commerce Specialist and become the architect of our digital growth journey! We're seeking a dynamic professional who can transform casual browsers into loyal customers and clicks into conversions. In this pivotal role, you'll own our e-commerce ecosystem, crafting compelling digital experiences that drive sales and brand engagement across online platforms. You'll leverage data-driven insights to optimize user journeys, implement cutting-edge marketing strategies, and ensure our digital storefronts reflect Fruitas' innovative spirit. If you thrive at the intersection of creativity and analytics, and possess a passion for turning digital engagement into tangible results, this is your opportunity to make a measurable impact.
Fruitas Holdings offers a vibrant, fast-paced environment where your e-commerce expertise will directly contribute to our market leadership in the food and beverage industry. You'll collaborate with cross-functional teams to develop integrated campaigns that resonate with our target audience while staying ahead of digital trends. This role combines strategic thinking with hands-on execution, offering the chance to shape our online presence and drive business growth.
Tanggung Jawab
- Manage and optimize e-commerce platforms including website, social media stores, and online marketplaces
- Develop and execute digital marketing campaigns to drive traffic, engagement, and conversions
- Analyze sales data, customer behavior, and market trends to identify growth opportunities
- Create compelling product listings, promotional content, and email marketing materials
- Implement SEO strategies and A/B testing to improve online visibility and conversion rates
- Collaborate with marketing team to align digital initiatives with brand objectives
- Monitor competitor activities and industry innovations to maintain competitive edge
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
- 2+ years of hands-on e-commerce or digital marketing experience
- Proficiency in e-commerce platforms (Shopify, WooCommerce, etc.) and analytics tools
- Strong understanding of digital marketing channels (SEO, SEM, social media, email)
- Data-driven mindset with ability to translate insights into actionable strategies
- Excellent written communication skills for creating persuasive content
- Experience managing online sales funnels and conversion optimization
- Ability to thrive in fast-paced startup environment with minimal supervision