Deskripsi Pekerjaan
Are you a detail-oriented professional with a passion for digital growth? Tavor Perry is looking for a proactive Email Marketing Virtual Assistant to join our dynamic team. In this role, you will play a critical part in managing our email communications, nurturing our subscriber base, and optimizing campaign performance.
We are seeking someone who thrives in a fast-paced environment and understands the nuances of email deliverability, list segmentation, and high-converting copy. If you are a self-starter who loves data-driven marketing and wants to be part of a growing mission, we want to hear from you!
Tanggung Jawab
- Draft, schedule, and deploy high-converting email marketing campaigns using industry-standard platforms.
- Manage and maintain email subscriber lists, ensuring hygiene and proper segmentation.
- Perform A/B testing on subject lines, CTA buttons, and email layouts to boost open and click-through rates.
- Monitor campaign analytics and prepare weekly reports on KPIs, including bounce rates, conversions, and unsubscribes.
- Troubleshoot technical issues related to email deliverability and formatting.
- Collaborate with the creative team to ensure email design aligns with brand guidelines.
- Automate email nurture sequences to improve customer retention and engagement.
Kualifikasi
- Proven experience as an Email Marketing VA or a similar digital marketing role.
- Proficiency with major ESPs (e.g., Mailchimp, Klaviyo, ConvertKit, or ActiveCampaign).
- Excellent command of written English with a keen eye for grammar and brand voice.
- Strong analytical skills with the ability to translate data into actionable insights.
- Experience with list segmentation, automation workflows, and subscriber lifecycle management.
- Ability to work independently and manage multiple tasks under deadlines.
- Strong computer literacy and proficiency with Google Workspace and project management tools.