Deskripsi Pekerjaan
Join PT IBMC Business Group as an Event & Retail Activation Lead in the vibrant heart of Bali! This dynamic role offers the opportunity to design and execute innovative marketing campaigns that drive brand engagement and sales growth. You'll lead cross-functional teams to create memorable customer experiences across retail activations, pop-up events, and promotional campaigns. Working in Bali's thriving tourism and retail landscape, you'll leverage local market insights to develop strategies that captivate audiences and maximize ROI. The position requires a strategic thinker with hands-on execution experience, someone who thrives in fast-paced environments and can transform creative concepts into impactful reality. Enjoy the unique opportunity to build your career while living in one of the world's most sought-after destinations.
Tanggung Jawab
- Plan, coordinate, and execute retail activation campaigns and promotional events
- Manage cross-functional teams including vendors, agencies, and internal stakeholders
- Develop comprehensive event strategies aligned with brand objectives and market trends
- Monitor campaign performance through KPI tracking and optimize based on analytics
- Manage event budgets, contracts, and resource allocation efficiently
- Conduct market research to identify activation opportunities in Bali's retail landscape
- Ensure brand consistency across all touchpoints during activations
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 5+ years of experience in event management or retail activation
- Proven leadership experience managing cross-functional teams
- Strong understanding of Indonesian retail market and Bali tourism sector
- Excellent project management and budgeting skills
- Exceptional communication and stakeholder management abilities
- Ability to work flexible hours including weekends and holidays for events
- Proficiency in event planning software and analytics tools