Deskripsi Pekerjaan
Are you a dynamic marketing leader ready to shape the future of a renowned retail brand? Q Retail is seeking a versatile Executive, Marketing & Brand Communications to take full ownership of our digital marketing, brand identity, and Public Relations efforts. In this pivotal role, you will drive our brand narrative, engage our audience across multiple channels, and ensure our messaging resonates with both consumers and stakeholders.
You will have the autonomy to develop comprehensive marketing strategies, manage high-impact campaigns, and elevate our market presence through innovative storytelling. We are looking for a strategic thinker who can balance creative direction with data-driven results. If you are passionate about building strong brands and have a proven track record in communications, this is an exciting opportunity to grow your career with a forward-thinking company.
Tanggung Jawab
- Develop and execute comprehensive brand strategies to enhance market visibility and drive customer engagement.
- Lead all digital marketing initiatives, including SEO, content marketing, and social media campaigns.
- Oversee Public Relations activities, including media relations, press releases, and crisis management.
- Manage the brand identity across all touchpoints, ensuring consistency in voice and visual style.
- Analyze marketing performance metrics to optimize campaigns and improve ROI.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Organize and manage internal and external brand events and product launches.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in marketing, brand management, or communications.
- Strong understanding of digital marketing tools and social media platforms.
- Excellent written and verbal communication skills with a keen eye for detail.
- Proven ability to manage multiple projects and deadlines in a fast-paced environment.
- Experience in the retail or e-commerce industry is highly preferred.
- Creative mindset with the ability to think strategically and act tactically.