Deskripsi Pekerjaan
Join Tang's as an Executive/Senior Executive in Campaign Marketing and become a driving force behind our brand's growth and customer engagement. In this dynamic role, you'll lead integrated marketing campaigns that span across retail, digital, and social channels, creating compelling experiences that drive traffic, increase brand awareness, and boost customer loyalty.
You'll be responsible for developing and executing innovative leasing initiatives that align with our business objectives, ensuring consistent messaging across all touchpoints. Your strategic approach to marketing will help Tang's stay ahead in a competitive retail landscape while building meaningful connections with our customers.
As a key member of our marketing team, you'll collaborate with cross-functional partners to create cohesive campaigns that deliver measurable results. Your creativity, analytical mindset, and passion for marketing excellence will be essential in shaping Tang's marketing strategy and driving business growth in the Central Region.
Tanggung Jawab
- Develop and execute integrated marketing campaigns across retail, digital, and social channels to drive traffic and brand engagement
- Lead strategic leasing initiatives that align with business objectives and market trends
- Collaborate with cross-functional teams to create cohesive marketing strategies
- Analyze campaign performance metrics and optimize strategies for maximum impact
- Manage marketing budgets and ensure efficient resource allocation
- Stay updated on industry trends and competitive landscape to identify new opportunities
- Create compelling content that resonates with target audiences across multiple platforms
- Build and maintain relationships with key stakeholders and partners
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3-5 years of experience in campaign marketing, with focus on retail or consumer brands
- Proven track record of developing and executing successful integrated marketing campaigns
- Strong analytical skills with ability to interpret data and derive actionable insights
- Excellent communication and presentation skills
- Creative thinking with ability to develop innovative marketing solutions
- Experience with digital marketing tools and platforms
- Ability to work effectively in a fast-paced, dynamic environment