Deskripsi Pekerjaan
Join Cycle & Carriage, a leading automotive industry innovator, as an Executive/Senior Executive in Marketing. This pivotal role offers the opportunity to shape brand narratives and drive customer engagement in Singapore's competitive automotive landscape. You'll develop integrated marketing strategies that align with business objectives while leveraging digital transformation to enhance market presence. Collaborate with cross-functional teams to execute innovative campaigns across multiple channels, ensuring consistent brand messaging and measurable ROI. This position combines strategic planning with hands-on execution in a dynamic environment where your creativity will directly impact business growth.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies aligned with business objectives
- Lead end-to-end campaign management across digital, social, and traditional channels
- Analyze market trends and consumer insights to inform strategic decisions
- Manage marketing budgets and optimize resource allocation for maximum impact
- Collaborate with sales and product teams to ensure cohesive brand messaging
- Monitor KPIs and generate performance reports for continuous improvement
- Mentor junior marketing staff and foster a culture of innovation
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3-5 years of progressive marketing experience in automotive or B2B sector
- Proven expertise in digital marketing tools and analytics platforms
- Strong project management skills with ability to manage multiple campaigns
- Excellent communication and stakeholder management capabilities
- Strategic thinking with data-driven decision-making approach
- Proficiency in marketing automation and CRM systems