Deskripsi Pekerjaan
Join Par Excellence Search Consulting Inc as a Field Research Analyst and become the voice of retail in the Philippines. In this dynamic role, you'll conduct in-depth field research to uncover actionable consumer insights, identify emerging market trends, and provide critical intelligence that shapes product development, sales strategies, and business growth across the country. Your findings will directly influence how we navigate the competitive retail landscape, ensuring we stay ahead of market shifts and consumer preferences. If you have a passion for understanding consumer behavior and a talent for translating complex data into strategic recommendations, this role offers the opportunity to make a tangible impact on our retail initiatives.
Tanggung Jawab
- Conduct comprehensive field research across retail environments to gather consumer insights and market intelligence
- Analyze collected data to identify emerging trends, patterns, and growth opportunities
- Prepare detailed research reports and presentations highlighting key findings and actionable recommendations
- Collaborate with product, sales, and marketing teams to translate insights into strategic initiatives
- Monitor competitor activities and market changes to provide timely updates to stakeholders
- Ensure data accuracy and maintain rigorous standards in research methodologies
- Develop and optimize research tools and techniques for efficient data collection
Kualifikasi
- Bachelor's degree in Marketing, Business, Statistics, or related field
- Minimum 2 years of experience in field research or market analysis
- Strong analytical skills with ability to interpret complex consumer data
- Excellent written and verbal communication skills
- Proficiency in data analysis tools (Excel, SPSS, or similar)
- Ability to travel extensively across the Philippines for field research
- Keen attention to detail and systematic approach to research
- Knowledge of Philippine retail market dynamics preferred