Deskripsi Pekerjaan
Schneider Electric, a global leader in digital transformation of energy management and automation, is seeking a dynamic and creative Global Social Media & Digital MarCom Specialist to join our team in Petaling Jaya, Selangor, Malaysia. In this pivotal role, you will work closely with teams in and outside China to develop and implement strategies that enhance our brand image and reputation across global markets.
As a key member of the Global Marketing and Communications team, you will be responsible for driving our social media presence, crafting compelling digital campaigns, and managing marketing communications that resonate with diverse audiences. You will collaborate with regional teams to ensure brand consistency, leverage analytics to optimize performance, and stay ahead of industry trends. Your expertise will help us engage with customers, partners, and stakeholders through innovative digital content and social media initiatives.
We are looking for a strategic thinker with a creative flair who can navigate the complex digital landscape. At Schneider Electric, we offer a collaborative and inclusive work environment where you can grow professionally while making a positive impact on society and the environment. If you are passionate about digital marketing and sustainability, this is the perfect opportunity to advance your career with a global company.
Join us in our mission to be the most digitalized company in the world and help us create a sustainable future. Apply now!
Tanggung Jawab
- Develop and execute global social media strategies aligning with corporate objectives and brand guidelines.
- Collaborate with cross-functional teams in China and other regions to create localized content and campaigns.
- Manage and grow the company's presence on key social media platforms including LinkedIn, Twitter, Facebook, and Instagram.
- Monitor social media trends, tools, and analytics to optimize engagement and achieve KPIs.
- Coordinate with external agencies and internal stakeholders for digital marketing initiatives.
- Support crisis communication and reputation management through timely and effective social media responses.
- Prepare regular reports on social media performance and provide actionable insights for improvement.
- Ensure brand consistency across all digital channels and communications.
Kualifikasi
- Bachelor's degree in Marketing, Communications, Public Relations, or related field.
- Minimum 3-5 years of experience in social media management and digital marketing.
- Proven track record of developing and executing successful social media strategies.
- Excellent written and verbal communication skills in English; proficiency in additional languages is a plus.
- Strong analytical skills with experience using social media analytics tools.
- Creative mindset with the ability to generate engaging content.
- Knowledge of SEO, SEM, and digital advertising platforms is highly desirable.
- Ability to work effectively in a multicultural and global team environment.