Deskripsi Pekerjaan
Are you a data-driven marketer with a passion for performance? Outshore Services is seeking a talented Google Ads Strategist to join our high-impact marketing team. If you thrive on digging into complex accounts, identifying hidden growth opportunities, and crafting high-converting campaigns, we want to hear from you.
In this role, you will be responsible for the end-to-end management of PPC campaigns. We aren't looking for someone who just sets up campaigns and lets them run; we are looking for a strategist who proactively optimizes, experiments, and scales results. You will work closely with our client accounts to ensure ROAS targets are met and brand visibility is maximized across the Google ecosystem.
Join a dynamic team where your insights directly influence business success. If you have an analytical mindset and a track record of delivering measurable results, apply today to help us take our paid search strategy to the next level.
Tanggung Jawab
- Develop, manage, and optimize high-performing Google Ads campaigns across Search, Display, and Video.
- Conduct deep-dive audits of existing accounts to identify and rectify performance bottlenecks.
- Perform comprehensive keyword research, competitor analysis, and audience segmentation to improve targeting.
- Monitor campaign performance daily, adjusting bidding strategies, budgets, and ad copy to maximize ROAS and lead quality.
- A/B test ad creatives, landing page variations, and CTAs to improve conversion rates.
- Generate insightful performance reports and present data-backed recommendations to stakeholders.
- Stay up-to-date with the latest Google Ads features, beta opportunities, and industry best practices.
Kualifikasi
- Minimum of 2-3 years of proven experience managing successful Google Ads accounts (Search, Shopping, and Display).
- Google Ads Certification (Search, Display, or Video) is highly preferred.
- Strong analytical skills with proficiency in Google Analytics 4 (GA4) and Google Tag Manager.
- Expertise in bidding strategies (CPA, ROAS, Maximize Conversions) and match types.
- Exceptional attention to detail and ability to interpret complex data sets into actionable strategies.
- Strong written and verbal communication skills for effective reporting and collaboration.
- Ability to work autonomously in a remote or hybrid environment with minimal supervision.