Deskripsi Pekerjaan
SEOUL SNOW is seeking a dynamic Head of Marketing to lead our marketing strategy and drive brand growth in the competitive Philippine market. As a key member of our leadership team, you will shape the future of our marketing initiatives, leveraging data-driven insights to expand our market presence. This senior leadership role requires a visionary thinker who can translate business objectives into impactful marketing campaigns while fostering innovation across digital, traditional, and experiential channels. You'll oversee a talented marketing team, optimize budget allocation, and develop KPI-aligned strategies that enhance customer engagement and revenue generation. SEOUL SNOW offers a collaborative environment where creativity meets analytics, providing the perfect platform for a marketing leader to make significant contributions to our brand's evolution.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies aligned with business objectives
- Lead, mentor, and develop a high-performing marketing team
- Manage marketing budget allocation and ROI optimization
- Oversee digital campaigns, content creation, and brand positioning
- Analyze market trends and consumer behavior to identify growth opportunities
- Collaborate with cross-functional teams to ensure marketing alignment
- Implement performance tracking systems and report on KPIs
- Drive innovation in marketing technologies and best practices
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 7+ years of progressive marketing experience with 3+ years in leadership
- Proven track record of developing and executing successful marketing campaigns
- Expertise in digital marketing, analytics, and brand management
- Strong strategic planning and budget management skills
- Exceptional communication and stakeholder management abilities
- Experience managing remote teams in fast-paced environments
- Proficiency in marketing automation and analytics tools