Deskripsi Pekerjaan
Join Erajaya as Head of Marketing - General Manager and lead transformative marketing initiatives that drive business growth and brand excellence. This strategic leadership role requires you to orchestrate comprehensive marketing campaigns, optimize budget allocation for maximum ROI, and foster cross-functional collaboration with product development, sales, and executive teams. You will shape Erajaya's market positioning in Jakarta's competitive landscape while mentoring high-performing marketing professionals. The ideal candidate will combine data-driven decision-making with creative vision to enhance customer acquisition, retention, and brand loyalty. This position offers the opportunity to influence Erajaya's future while working in a dynamic retail technology environment.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies aligned with business objectives
- Manage marketing budget allocation and resource optimization for maximum ROI
- Lead cross-functional collaboration with product, sales, and executive teams
- Oversee digital and traditional marketing campaigns across multiple channels
- Analyze market trends and customer insights to inform strategic decisions
- Mentor and develop high-performing marketing teams
- Measure campaign effectiveness and report on KPIs to stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 8+ years marketing experience with 3+ years in leadership roles
- Proven track record of managing marketing budgets exceeding $1M
- Expertise in digital marketing, brand management, and ROI optimization
- Strong analytical skills with data-driven decision-making experience
- Excellent leadership and team development capabilities
- Fluency in English and Bahasa Indonesia
- Experience in retail or technology industries preferred