Deskripsi Pekerjaan
Join EMAPTA as a Healthcare Marketing Activation Specialist and transform healthcare campaigns into measurable impact. In this pivotal role, you'll drive end-to-end campaign execution, bridging strategic planning with real-world results across global healthcare markets. You'll shape demand generation, accelerate sales pipelines, and cultivate meaningful patient engagement through innovative marketing initiatives. This position offers an exceptional opportunity to influence healthcare access while enjoying competitive benefits including a sign-on bonus, comprehensive HMO coverage from day one, a flexible hybrid work model, and weekends off for work-life balance.
Tanggung Jawab
- Develop and execute end-to-end healthcare marketing campaigns across digital and traditional channels
- Analyze market trends and consumer behavior to optimize campaign performance and ROI
- Collaborate with cross-functional teams to align marketing initiatives with business objectives
- Implement data-driven strategies to drive patient acquisition, retention, and engagement
- Monitor campaign metrics and provide actionable insights for continuous improvement
- Ensure compliance with healthcare marketing regulations and industry standards
- Manage vendor relationships and marketing technology platforms
Kualifikasi
- Bachelor's degree in Marketing, Healthcare Administration, or related field
- 3+ years of experience in healthcare marketing or campaign management
- Proven track record in demand generation and sales enablement
- Strong analytical skills with proficiency in marketing analytics tools
- Excellent communication and stakeholder management abilities
- Experience with digital marketing channels (social media, email, SEO)
- Knowledge of healthcare compliance regulations (HIPAA, FDA guidelines)