Deskripsi Pekerjaan
Are you passionate about the dynamic world of influencer marketing and content strategy? Do you have a knack for crafting compelling narratives that resonate with digital audiences? M-Commerce Corporation is seeking a talented and driven KOL Content Strategist to join our innovative marketing team in the heart of Bonifacio Global City.
In this pivotal role, you will be the architect behind our influencer-led campaigns. You won't just be managing partnerships; you will be the bridge between brand vision and authentic KOL storytelling. From conceptualizing groundbreaking strategies to writing bespoke briefs and scripts that honor the unique voice of each creator, your work will directly impact brand awareness, engagement, and revenue growth. You will dive deep into data, continuously optimizing campaigns to ensure maximum return on investment and identify the next wave of rising stars in the digital space.
At M-Commerce Corporation, we believe in the power of authentic connection. As our KOL Content Strategist, you will have the opportunity to work with top-tier talent, collaborate with cross-functional teams, and shape the future of our brand presence online. We offer a competitive salary package ranging from ₱45,000 to ₱55,000 per month, along with opportunities for professional growth in a vibrant, fast-paced environment where your ideas are valued, your creativity is unleashed, and your career can flourish.
If you are ready to take the next step in your digital marketing career and make a tangible impact, we want to hear from you. Join us and turn cutting-edge strategies into real-world results!
Tanggung Jawab
- Develop and execute comprehensive influencer marketing strategies aligned with brand objectives and KOL voice.
- Manage end-to-end influencer-led campaigns, from scouting and negotiation to briefing and performance analysis.
- Craft creative briefs and scripts tailored to the unique voice, style, and audience of each KOL partner.
- Foster strong, long-term relationships with key opinion leaders to ensure authentic and impactful collaborations.
- Monitor campaign performance metrics (reach, engagement, conversions) and provide data-driven recommendations for optimization.
- Stay ahead of industry trends, platform updates, and emerging KOLs to maintain a competitive edge.
- Collaborate closely with the content and social media teams to ensure cohesive brand messaging across all channels.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven 2-4 years of experience in influencer marketing, content strategy, or community management.
- Deep understanding of the KOL landscape in the Philippines, particularly across platforms like TikTok, Instagram, and YouTube.
- Strong scriptwriting and briefing skills with the ability to adapt to various brand and influencer voices.
- Excellent project management skills with the ability to manage multiple campaigns simultaneously and meet tight deadlines.
- Analytical mindset with experience in tracking, measuring, and reporting on campaign KPIs using various tools.
- Exceptional communication and interpersonal skills for effective relationship building and stakeholder management.