Deskripsi Pekerjaan
Denka Pratama Indonesia is seeking a dynamic KOL Specialist to amplify our brand presence through strategic influencer partnerships. This role requires expertise in identifying, engaging, and managing Key Opinion Leaders across diverse sectors including brand photography, electronics, and lifestyle categories. You will develop and execute comprehensive KOL campaigns that drive brand awareness, engagement, and conversion. The ideal candidate possesses deep market understanding of Indonesia's digital landscape, strong relationship-building skills, and a proven track record of managing high-impact collaborations with influencers. Join our innovative marketing team to shape the future of brand storytelling through authentic influencer connections.
Tanggung Jawab
- Identify and recruit relevant KOLs aligned with brand photography and electronics verticals
- Develop and implement KOL campaign strategies across social media platforms
- Negotiate contracts and manage influencer partnerships end-to-end
- Create content calendars and coordinate with KOLs for timely deliverables
- Monitor campaign performance and analyze ROI metrics
- Maintain ongoing relationships with KOL network for long-term collaborations
- Collaborate with creative teams to integrate KOL content with brand guidelines
Kualifikasi
- Minimum 2 years of experience in KOL/Influencer Marketing
- Proven portfolio managing KOLs for brand photography or electronics campaigns
- Strong negotiation and stakeholder management skills
- Deep understanding of Indonesia's social media landscape and trends
- Excellent communication and project coordination abilities
- Data-driven mindset with experience in campaign analytics
- Bachelor's degree in Marketing, Communications, or related field
- Proficiency in digital marketing tools and analytics platforms