Deskripsi Pekerjaan
Join our dynamic creative agency as a KOL Specialist based in West Jakarta! You'll be instrumental in shaping our influencer marketing strategies, building meaningful relationships with Key Opinion Leaders across Indonesia's vibrant digital landscape. This role requires a strategic thinker who can identify emerging trends, negotiate collaborations, and execute campaigns that drive brand awareness and engagement. You'll work closely with creative teams to develop authentic content concepts and measure campaign ROI through data-driven insights. Our collaborative environment in Jakarta Barat offers the perfect backdrop for your growth in the fast-evolving digital marketing ecosystem.
Tanggung Jawab
- Develop and execute comprehensive KOL marketing strategies aligned with brand objectives
- Identify, vet, and negotiate partnerships with relevant Key Opinion Leaders
- Manage end-to-end campaign execution from brief to post-campaign analysis
- Monitor industry trends and competitor KOL activities for strategic insights
- Collaborate with creative teams to develop authentic content concepts
- Track campaign performance metrics and prepare detailed impact reports
- Maintain budget management for KOL partnerships and activations
- Build and nurture long-term relationships with top-tier influencers
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years experience in KOL/influencer marketing
- Proven track record of successful campaign execution
- Strong negotiation and relationship management skills
- Deep understanding of Indonesian social media landscape
- Proficiency in analytics tools for performance tracking
- Excellent communication and presentation abilities
- Creative mindset with attention to brand consistency