Deskripsi Pekerjaan
We're seeking a dynamic Live Stream Host Manager to spearhead our live commerce revolution! Lead a high-performing team of live stream hosts while driving explosive growth for our lifestyle e-commerce brand on TikTok Live and Shopee Live. You'll orchestrate engaging live commerce experiences, optimize sales funnels, and develop strategies that convert viewers into loyal customers. This role combines creative content leadership with data-driven sales optimization, requiring someone who thrives in fast-paced digital environments. If you have a passion for live streaming, team development, and e-commerce innovation, we want you to help shape the future of our brand's digital presence.
Tanggung Jawab
- Lead, mentor, and manage a team of live stream hosts to ensure high-quality broadcasts and sales performance
- Develop and execute live commerce strategies that drive sales targets and brand engagement
- Oversee end-to-end live operations including content planning, script development, and real-time execution
- Analyze live performance metrics to optimize conversion rates, audience retention, and revenue generation
- Collaborate with marketing and product teams to align live commerce with brand campaigns and product launches
- Train hosts on product knowledge, presentation techniques, and sales conversion tactics
- Monitor industry trends and competitor activities to maintain competitive edge in live commerce
- Implement quality control measures to ensure consistent brand messaging and customer experience
Kualifikasi
- Minimum 3 years experience in live commerce management or team leadership within e-commerce
- Proven track record of achieving/exceeding sales targets through live streaming platforms
- Expert knowledge of TikTok Live, Shopee Live, and emerging live commerce trends
- Strong analytical skills with ability to interpret live performance data and optimize strategies
- Exceptional communication and presentation skills with ability to train and motivate diverse teams
- Creative mindset for developing engaging live content that drives conversions
- Bachelor's degree in Marketing, Business, Communications, or related field
- Proficiency in e-commerce analytics tools and CRM platforms