Deskripsi Pekerjaan
Join O.TWO.O Cosmetics as a dynamic Livestream Operations Specialist and become the backbone of our digital marketing initiatives. In this pivotal role, you'll orchestrate seamless livestream experiences that captivate audiences and drive brand engagement. You'll collaborate closely with hosts to ensure flawless execution, troubleshoot technical issues in real-time, and optimize operational workflows for maximum impact. This position offers the unique opportunity to shape our digital presence through innovative content delivery and audience interaction strategies, making you a key driver of our e-commerce growth in the competitive beauty industry.
Tanggung Jawab
- Coordinate end-to-end livestream operations including scheduling, platform setup, and technical rehearsals
- Act as primary liaison between hosts, production team, and technical support during broadcasts
- Monitor livestream performance metrics and implement real-time optimization strategies
- Develop and maintain operational checklists to ensure broadcast quality and compliance
- Manage audience interaction tools and moderate live chat for enhanced engagement
- Collaborate with marketing team to align livestream content with brand campaigns
- Document operational procedures and provide post-broadcast performance analysis
Kualifikasi
- Bachelor's degree in Marketing, Communications, Digital Media, or related field
- Minimum 2 years experience in livestream production or digital marketing operations
- Proficiency with livestream platforms (Instagram Live, YouTube Live, TikTok Live)
- Strong organizational skills with ability to manage multiple concurrent tasks
- Excellent communication and problem-solving abilities under pressure
- Basic technical knowledge of video production equipment and software
- Experience with CRM tools and audience analytics platforms
- Creative mindset with passion for beauty/fashion industry trends