Deskripsi Pekerjaan
Join Hong Leong Bank as a Manager, E-Commerce and lead our digital transformation journey in the competitive banking landscape. This pivotal role requires you to spearhead our online retail strategy, driving customer acquisition, engagement, and retention across digital channels. You'll optimize the bank's e-commerce ecosystem, ensuring seamless user experiences while aligning with business objectives. Collaborate with cross-functional teams to implement data-driven campaigns, analyze consumer behavior, and identify growth opportunities in the digital space. If you're passionate about fintech innovation and possess a proven track record in scaling e-commerce operations, this is your chance to shape the future of banking in Malaysia.
Tanggung Jawab
- Develop and execute comprehensive e-commerce strategies aligned with business growth targets
- Oversee end-to-end management of online banking platforms, including UX optimization and conversion rate enhancement
- Lead digital marketing initiatives across SEO, SEM, email, and social channels to drive traffic and conversions
- Analyze sales data, customer behavior, and market trends to inform strategic decisions
- Collaborate with IT, product, and marketing teams to implement seamless digital solutions
- Manage e-commerce budgets and KPIs, ensuring ROI on all digital investments
- Stay updated on industry trends and emerging technologies to maintain competitive advantage
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field; MBA preferred
- Minimum 5+ years of e-commerce management experience in banking or financial services
- Proven track record in scaling online sales and improving conversion rates
- Expertise in digital marketing tools, analytics platforms (Google Analytics, Adobe Analytics), and CRM systems
- Strong leadership skills with experience managing cross-functional teams
- Deep understanding of Malaysian e-commerce landscape and consumer behavior
- Exceptional analytical and problem-solving abilities with data-driven mindset
- Excellent communication and stakeholder management skills