Deskripsi Pekerjaan
Are you a data-driven professional with a passion for the IT landscape? Our client, a leading player in the technology sector, is seeking a sharp Market and Product Analyst to join their strategic team in the heart of Orchard. In this high-impact role, you will be the bridge between complex market data and actionable product strategy, helping to shape the future of innovative tech solutions.
As a Market and Product Analyst, you will leverage your expertise to conduct deep-dive research into industry trends, competitor activities, and customer feedback. Your insights will directly influence our product roadmap, ensuring that we maintain a competitive edge in a rapidly evolving market. This is an exceptional opportunity for a proactive analyst who thrives on uncovering market opportunities and translating them into successful product initiatives.
We are looking for someone who excels in analytical thinking, possesses a strong command of market intelligence tools, and communicates complex findings with clarity. If you are ready to drive growth in the IT industry, we want to hear from you.
Tanggung Jawab
- Conduct comprehensive market research to identify trends, opportunities, and potential threats in the IT sector.
- Analyze product performance metrics and customer behavior data to provide actionable insights for product development.
- Perform competitive benchmarking to track rival offerings, pricing strategies, and positioning.
- Collaborate with cross-functional teams, including Product, Sales, and Marketing, to align market findings with business objectives.
- Prepare high-quality reports and presentations for senior leadership to support strategic decision-making.
- Monitor industry regulatory changes and technological advancements that may impact the product lifecycle.
- Assist in the development of product launch strategies through data-backed market segmentation and targeting.
Kualifikasi
- Bachelor’s degree in Business, Marketing, Computer Science, or a related analytical field.
- Minimum 3-5 years of experience in market research, product analysis, or business intelligence, preferably within the IT industry.
- Proficiency in data visualization and analytical tools (e.g., Tableau, Power BI, SQL, or Google Analytics).
- Strong understanding of SaaS business models and software development lifecycles.
- Exceptional analytical skills with the ability to synthesize complex data sets into clear, strategic recommendations.
- Excellent communication and interpersonal skills, with the ability to influence stakeholders at all levels.
- Demonstrated project management skills and the ability to work independently in a fast-paced environment.