Deskripsi Pekerjaan
Are you a digital marketing enthusiast with a passion for the aesthetics and healthcare industry? Shinagawa Lasik & Aesthetics Center Corp. is seeking a dynamic and results-driven Marketing and Social Media Supervisor to join our expanding team in Ortigas. In this role, you will be the heartbeat of our digital presence, crafting high-impact strategies that not only build brand awareness but also drive measurable conversion for our premium medical services.
As our Marketing and Social Media Supervisor, you will lead the charge in executing multi-channel campaigns across Meta, Google, and TikTok. We are looking for a creative thinker who can turn data-backed insights into compelling content that resonates with our audience. If you thrive in a fast-paced environment and are ready to take ownership of end-to-end campaign lifecycles, we want to hear from you!
Tanggung Jawab
- Develop and execute comprehensive social media strategies across Meta, Instagram, and TikTok to increase brand engagement.
- Manage end-to-end paid advertising campaigns on Google Ads and Meta Ads, ensuring optimal ROI.
- Monitor and analyze campaign performance metrics, providing actionable insights for continuous improvement.
- Collaborate with the creative team to produce high-quality, on-brand content for various digital platforms.
- Stay ahead of digital marketing trends and algorithm changes to maintain our competitive edge in the aesthetics market.
- Coordinate with internal stakeholders to align marketing efforts with business objectives and seasonal promotional events.
- Manage the social media content calendar, ensuring consistency in tone, messaging, and visual identity.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Advertising, or a related field.
- At least 2-3 years of experience in digital marketing, specifically handling paid social and search campaigns.
- Proven track record of managing successful high-impact campaigns on Meta and Google platforms.
- Strong analytical skills with proficiency in Google Analytics, Meta Business Suite, and other reporting tools.
- Excellent written and verbal communication skills in English and Filipino.
- Strong organizational skills with the ability to manage multiple projects under tight deadlines.
- Deep understanding of the healthcare or aesthetics industry is a significant advantage.