Deskripsi Pekerjaan
Are you a visionary creative with a passion for building iconic brands? Avian Brands, a leader in the paint and coatings industry, is seeking a dynamic Marketing Branding and Event Manager to join our team in Serpong. In this pivotal role, you will be the custodian of our brand identity, orchestrating high-impact marketing campaigns and immersive event experiences that resonate with our target audience.
As our Marketing Branding and Event Manager, you will bridge the gap between creative strategy and on-ground execution. You will be responsible for elevating our market presence, managing end-to-end brand communication, and delivering exceptional events that strengthen our position as a top-of-mind choice for consumers. We are looking for a strategic thinker who is not afraid to challenge the status quo and push the boundaries of traditional paint marketing.
Tanggung Jawab
- Develop and execute comprehensive brand marketing strategies to increase brand awareness and loyalty.
- Plan, organize, and manage large-scale corporate and consumer-facing events, activations, and exhibitions.
- Oversee the development of marketing collateral, ensuring all brand communication aligns with company guidelines.
- Analyze market trends, competitor activities, and consumer behavior to identify growth opportunities.
- Collaborate with internal sales and technical teams to create localized marketing programs.
- Manage the end-to-end event budget, vendor relationships, and post-event performance evaluations.
- Monitor and report on ROI for marketing campaigns and event participation.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management, event management, or marketing strategy.
- Proven track record of executing successful brand campaigns and large-scale public events.
- Strong project management skills with the ability to handle multiple deadlines simultaneously.
- Exceptional communication and negotiation skills in both Indonesian and English.
- Creative mindset with strong analytical and problem-solving abilities.
- Proficiency in digital marketing platforms and CRM software is a strong plus.