Deskripsi Pekerjaan
We are seeking a dynamic Marketing Campaigns Executive to spearhead user acquisition and brand expansion in the Chinese market. This pivotal role requires a strategic thinker with hands-on experience in digital marketing, Baidu SEO optimization, and paid campaign management. You will develop and execute comprehensive marketing strategies tailored for Chinese-speaking audiences, leveraging data-driven insights to maximize ROI and market penetration. The ideal candidate will thrive in a fast-paced environment, bridging cultural nuances with cutting-edge digital tactics to drive sustainable growth.
Join our team to shape the future of our Chinese market presence, collaborate with cross-functional teams, and deliver measurable results through innovative marketing initiatives. If you possess a passion for digital transformation and fluency in Chinese digital ecosystems, we invite you to apply and make a significant impact.
Tanggung Jawab
- Develop and execute data-driven marketing strategies for Chinese market expansion
- Optimize Baidu SEO campaigns to improve organic search rankings and visibility
- Manage and optimize paid advertising campaigns across Chinese digital platforms
- Analyze campaign performance metrics to identify growth opportunities
- Collaborate with creative teams to produce culturally resonant marketing materials
- Monitor Chinese market trends and competitor activities
- Report on KPIs and provide actionable insights for strategy refinement
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of digital marketing experience with Baidu SEO focus
- Proven track record in managing multi-channel advertising campaigns
- Fluency in Mandarin and English (written and spoken)
- Strong analytical skills with proficiency in marketing analytics tools
- Experience with Chinese digital marketing platforms (Baidu, WeChat, etc.)
- Project management expertise with ability to deliver campaigns on deadline