Deskripsi Pekerjaan
Join daysOff Tour & Travel as a dynamic Marketing Communication (MARCOM) professional to shape our brand narrative and forge impactful partnerships. You'll drive end-to-end marketing strategies that elevate our corporate identity and strengthen collaborations with key industry stakeholders. This role requires a creative visionary who can translate brand objectives into compelling campaigns while leveraging strong pitching skills to secure strategic alliances. You'll manage integrated communication channels, analyze market trends, and develop innovative promotional initiatives that resonate with diverse audiences across Indonesia's vibrant tourism landscape.
As a key member of our marketing team, you'll work closely with leadership to align MARCOM initiatives with business growth targets. The ideal candidate thrives in fast-paced environments, possesses exceptional storytelling abilities, and excels at building relationships that drive mutual value. Your contributions will directly impact brand perception, customer engagement, and revenue expansion in Indonesia's competitive travel sector.
Tanggung Jawab
- Develop and execute comprehensive MARCOM strategies aligned with corporate branding objectives
- Identify, pitch, and nurture corporate partnerships with travel industry stakeholders and media outlets
- Create compelling marketing collateral including campaign briefs, press releases, and digital content
- Manage cross-functional campaigns across digital, print, and experiential platforms
- Conduct market research to identify emerging trends and partnership opportunities
- Collaborate with product teams to align messaging with tourism offerings and customer journeys
- Track KPIs and optimize campaigns based on performance analytics
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years in MARCOM role with demonstrated corporate partnership experience
- Exceptional pitching and negotiation skills with proven stakeholder management track record
- Portfolio showcasing campaign development and brand-building initiatives
- Proficiency in digital marketing tools (Google Analytics, social media platforms)
- Strong analytical skills with ability to derive insights from market data
- Fluency in Bahasa Indonesia and English (written and verbal)
- Experience in tourism or hospitality industry preferred