Deskripsi Pekerjaan
Join Anugrah Linen Indonesia's dynamic marketing team as a Marketing Communication Specialist! This role offers the exciting opportunity to shape our brand's digital presence by creating compelling content across social media platforms including TikTok and Instagram. You'll be instrumental in crafting engaging narratives that resonate with our diverse audience, driving brand awareness and customer loyalty. As a key player in our marketing ecosystem, you'll collaborate with cross-functional teams to develop innovative campaigns that align with our brand values and business objectives. The ideal candidate is a creative storyteller with a passion for digital trends and a keen eye for detail. This position provides a platform to make measurable impact while honing your skills in content strategy, social media analytics, and brand communication within Indonesia's growing textile industry.
Tanggung Jawab
- Develop and execute comprehensive content strategies for social media platforms (TikTok, Instagram, etc.)
- Create engaging multimedia content including videos, graphics, and written copy
- Manage social media calendars and ensure consistent brand voice across all channels
- Monitor analytics and optimize content performance based on engagement metrics
- Collaborate with design and product teams for campaign integration
- Stay updated on industry trends and platform algorithm changes
- Manage community engagement and respond to user inquiries
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years experience in social media management
- Proficiency in content creation tools (Canva, Adobe Suite, etc.)
- Strong analytical skills with experience using social media analytics tools
- Creativity with ability to produce engaging visual and written content
- Understanding of Indonesian social media landscape and trends
- Excellent communication and teamwork abilities
- Ability to work under tight deadlines in a fast-paced environment