Deskripsi Pekerjaan
Join Stroberi Accesories as a Marketing Communication Specialist where you'll drive our brand's visibility and engagement through innovative online and offline strategies. We're seeking a dynamic professional to develop, plan, and execute comprehensive marketing initiatives that align with our business objectives. This role requires a creative thinker with a data-driven approach to optimize campaign performance across multiple channels. You'll collaborate with cross-functional teams to ensure consistent brand messaging while staying ahead of industry trends and consumer insights. If you're passionate about crafting compelling narratives that resonate with audiences and drive measurable results, we encourage you to apply.
Tanggung Jawab
- Develop and implement integrated marketing strategies across online and offline channels
- Plan, execute, and monitor multi-channel marketing campaigns with clear KPIs
- Analyze market trends, consumer behavior, and competitor activities to inform strategy
- Create engaging content for various platforms including social media, email, and print materials
- Manage marketing budgets and optimize ROI through performance analytics
- Coordinate with design, sales, and product teams for cohesive campaign execution
- Track campaign performance metrics and prepare detailed reports for stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business, or related field
- Minimum 2 years of experience in marketing or communications role
- Proficiency in digital marketing tools (Google Analytics, social media platforms)
- Strong analytical skills with ability to interpret data and derive insights
- Excellent written and verbal communication skills in Bahasa Indonesia and English
- Creative thinking with ability to develop innovative campaign concepts
- Experience managing marketing budgets and project timelines