Deskripsi Pekerjaan
Join our creative revolution as a Marketing Creative Content Strategist where you'll transform ideas into compelling narratives that captivate audiences. This role transcends conventional content creation by crafting innovative concepts that people actively seek, share, and discuss. You'll shape our brand's voice across digital platforms while developing measurable strategies that drive engagement and business growth. Collaborate with cross-functional teams to translate complex messaging into resonant stories that connect authentically with target audiences. In our dynamic Bonifacio Global City workspace, you'll leverage data-driven insights to optimize content performance and stay ahead of emerging trends in the digital landscape.
Tanggung Jawab
- Develop and execute comprehensive content strategies across digital and traditional channels
- Create compelling narratives for blogs, social media, video, and interactive campaigns
- Conduct audience research and competitive analysis to identify content opportunities
- Collaborate with design and marketing teams to ensure cohesive brand messaging
- Optimize content performance using analytics tools and A/B testing methodologies
- Manage content calendars and ensure timely delivery across all platforms
- Stay current with industry trends and emerging content technologies
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years experience in content strategy or creative marketing roles
- Portfolio demonstrating successful content campaigns and storytelling
- Proficiency in content management systems and digital analytics tools
- Strong writing, editing, and visual communication skills
- Experience with SEO/SEM principles and social media algorithms
- Ability to translate complex data into actionable content strategies