Deskripsi Pekerjaan
Are you a passionate storyteller with a heart for social impact? Do you thrive at the intersection of brand communications, corporate social responsibility, and dynamic marketing? Mister Mobile, a leading consumer electronics retail and service brand in Singapore, is looking for a multifaceted Marketing Executive to lead our CSR and community outreach programs while flexing across diverse marketing projects.
This is a unique opportunity to drive meaningful change within the community while honing your skills across the full marketing mix. From crafting compelling press releases and managing media relationships to executing impactful integrated campaigns and analyzing performance data, you will be the steward of Mister Mobile's brand story. We are looking for someone with a good heart and a sharp eye for storytelling—someone who can translate our corporate values into authentic narratives that resonate deeply with our audiences, partners, and the wider community.
At Mister Mobile, we believe in the power of technology to connect people, and the power of our people to connect with the community. This role is perfect for a marketing professional who wants their work to have a dual impact—driving business results and fostering social good.
You will work closely with leadership to define the CSR roadmap and ensure our initiatives are authentic, engaging, and measurable. Beyond CSR, you will have the opportunity to contribute to major product launches, seasonal campaigns, and brand awareness drives. You will report directly to the Marketing Manager and collaborate daily with a vibrant team of creatives, strategists, and operations experts.
If you have the drive to tell stories that matter, and the flexibility to take on diverse challenges, join Mister Mobile and be part of a team that values purpose as much as performance.
Tanggung Jawab
- CSR & Community Leadership: Conceptualize, plan, and execute impactful corporate social responsibility initiatives and community engagement programs that reflect Mister Mobile's core values.
- Media & PR Strategy: Draft, distribute, and pitch press releases, media kits, and story angles to secure positive coverage across local and regional media outlets.
- Brand Storytelling: Create compelling narratives and content that highlight the company's community impact, featuring them across website, social media, and internal channels.
- Integrated Campaign Support: Collaborate with the broader marketing team to execute 360-degree campaigns, ensuring consistent brand voice across all touchpoints.
- Content Creation: Produce high-quality written, visual, and multimedia content for social media, email marketing, and the company blog.
- Performance Analysis: Monitor, analyze, and report on the effectiveness of marketing and PR activities, using data-driven insights to optimize future strategies.
- Stakeholder Management: Build and maintain strong relationships with media partners, community organizations, vendors, and internal departments.
- Budget Tracking: Assist in managing the marketing and CSR budgets, ensuring accurate tracking of expenditures and ROI.
Kualifikasi
- Diploma or Bachelor's Degree in Marketing, Communications, Public Relations, Journalism, Business, or a related field.
- Minimum 2 years of proven experience in a marketing, communications, or PR role. Experience within a retail, e-commerce, or consumer electronics environment is highly preferred.
- Demonstrated experience in corporate communications, corporate social responsibility, or community management is a distinct advantage.
- Exceptional written and verbal communication skills in English, with a flair for storytelling and the ability to engage a local Singaporean audience.
- Proven ability to manage multiple projects simultaneously, prioritize tasks, and meet tight deadlines in a fast-paced environment.
- Proficiency in digital marketing tools (Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, CRM software) and familiarity with content management systems.
- A genuine passion for social impact, community development, and creative problem-solving. You must truly embody a 'good heart' and possess a 'sharp eye' for detail.
- Strong interpersonal skills with a collaborative spirit and the ability to work effectively in a team-oriented setting.