Deskripsi Pekerjaan
Are you a results-driven marketing professional looking to make an impact? Our client, a dynamic organisation based in the heart of Singapore River, is seeking a passionate Marketing Executive to drive growth through innovative multi-channel campaigns and strategic lead generation.
In this role, you will be the bridge between marketing and sales, executing end-to-end campaigns that attract, engage, and convert target audiences. You will collaborate with cross-functional teams to craft compelling messaging, optimise digital presence, and analyse performance data to continuously improve ROI. This is an excellent opportunity to take ownership of exciting projects, from social media and content marketing to events and partnerships.
We are looking for someone who thrives in a fast-paced environment, possesses a strong blend of creativity and analytical thinking, and is eager to grow their career in a supportive, growth-oriented setting. If you are ready to contribute to a vibrant team and drive measurable results, we want to hear from you.
Tanggung Jawab
- Develop and execute multi-channel marketing campaigns (digital and traditional) to drive brand awareness and lead generation.
- Generate, qualify, and nurture leads to support the sales team in achieving revenue targets.
- Create and manage engaging content for social media, email marketing, website, and other platforms.
- Monitor and analyse campaign performance, preparing regular reports on KPIs and ROI.
- Manage marketing budget allocation and optimise spend across channels for maximum impact.
- Coordinate with external agencies, vendors, and internal stakeholders to ensure seamless campaign delivery.
- Maintain and update CRM database, segment audiences, and support sales pipeline management.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 1–3 years of hands-on experience in marketing, sales, or a similar role (fresh graduates with strong internships considered).
- Proven experience with digital marketing tools such as Google Ads, Facebook/Instagram Ads, and email marketing platforms.
- Excellent verbal and written communication skills, with a flair for copywriting.
- Strong analytical skills and proficiency in Excel, Google Analytics, or similar reporting tools.
- Self-motivated, organised, and able to manage multiple projects simultaneously.
- Knowledge of SEO, content marketing, or marketing automation is a strong plus.