Deskripsi Pekerjaan
We are seeking a dynamic Marketing Executive to drive impactful regional and global marketing initiatives across our diverse commercial segments. In this pivotal role, you'll craft compelling strategies that elevate brand visibility and accelerate market growth. You'll collaborate with cross-functional teams to execute integrated campaigns spanning digital, traditional, and experiential channels. The ideal candidate thrives in fast-paced environments, leveraging data-driven insights to optimize marketing performance and ROI. If you possess a strategic mindset, creative flair, and passion for innovative brand storytelling, we invite you to join our forward-thinking team at HTL Group of Companies.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies aligned with business objectives
- Plan, execute, and monitor multi-channel marketing campaigns across digital and traditional platforms
- Conduct market research to identify emerging trends and competitive intelligence
- Manage social media presence and content creation for brand engagement
- Analyze campaign performance metrics and prepare actionable reports
- Collaborate with sales and product teams to ensure cohesive messaging
- Optimize marketing budget allocation for maximum impact
Kualifikasi
- Bachelor's degree in Marketing, Business, Communications, or related field
- 2+ years of proven marketing experience in corporate environment
- Strong analytical skills with proficiency in marketing analytics tools
- Expertise in digital marketing channels (SEO, SEM, social media)
- Excellent written communication and content development abilities
- Proficiency in marketing automation and CRM platforms
- Ability to manage multiple projects with competing deadlines