Deskripsi Pekerjaan
Join MixWork Pte. Ltd. as a Marketing Executive and drive impactful campaigns for our international fashion or beauty brand. This hybrid role combines strategic planning with hands-on execution to elevate brand visibility in Jakarta's competitive market. You'll develop integrated marketing initiatives across digital and traditional channels, leveraging consumer insights to maximize ROI and engagement. The position requires collaboration with cross-functional teams to ensure brand consistency while staying ahead of industry trends. MixWork offers a dynamic environment where creativity meets data-driven decision-making, providing opportunities for professional growth in a fast-paced retail sector.
Tanggung Jawab
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Analyze market trends and consumer behavior to inform strategic marketing decisions
- Manage social media presence and content creation to enhance brand engagement
- Coordinate with sales and product teams to align marketing initiatives with business goals
- Monitor campaign performance metrics and optimize strategies based on data insights
- Oversee budget allocation and ensure cost-effective marketing resource utilization
- Conduct competitor analysis and identify new market opportunities
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3-5 years of retail marketing experience, preferably in fashion or beauty
- Proven track record of developing successful integrated marketing campaigns
- Strong analytical skills with ability to interpret market research and campaign data
- Expertise in digital marketing tools including Google Analytics and social media platforms
- Excellent communication and presentation skills for stakeholder collaboration
- Ability to manage multiple projects simultaneously in a deadline-driven environment