Deskripsi Pekerjaan
Join Siloam Hospitals Group as a Marketing Executive and drive impactful healthcare marketing initiatives in Bekasi. We seek a creative strategist to collaborate with specialist doctors in developing event sub-themes aligned with monthly hospital campaigns and patient needs. This role involves designing promotional strategies, executing multi-channel marketing campaigns, and analyzing market trends to enhance patient engagement. You'll be instrumental in creating compelling healthcare content, managing event logistics, and optimizing digital marketing channels to strengthen our brand presence. If you're passionate about combining marketing innovation with healthcare excellence, we invite you to contribute to our patient-centered mission.
Tanggung Jawab
- Collaborate with medical specialists to determine event sub-themes based on hospital monthly themes and patient needs
- Plan, organize, and execute promotional events across multiple channels
- Develop healthcare-focused marketing content for digital and traditional platforms
- Analyze market trends and competitor activities to identify growth opportunities
- Monitor campaign performance metrics and optimize strategies accordingly
- Manage marketing budgets and ensure cost-effective resource allocation
- Build relationships with key stakeholders and community partners
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 3 years of marketing experience, preferably in healthcare or medical services
- Proven experience in event planning and campaign execution
- Strong analytical skills with proficiency in marketing analytics tools
- Excellent written and verbal communication skills in Bahasa Indonesia and English
- Creative problem-solving ability with attention to detail
- Proficiency in digital marketing platforms and content management systems