Deskripsi Pekerjaan
Are you a creative marketer passionate about the automotive lifestyle? New Chen Motor Credit is looking for a dynamic Marketing Executive to join our team. In this pivotal role, you will drive integrated marketing campaigns and strengthen our brand presence as the authorized dealer for New Chen Yamaha. We are seeking a strategic thinker who can align cross-functional teams to deliver a premium lifestyle experience for our customers.
As a Marketing Executive, you will be at the forefront of developing strategies that not only boost brand awareness but also drive tangible business growth. Your role will involve coordinating with various departments to ensure consistent messaging and executing high-impact promotional activities. You will also be responsible for maintaining our digital footprint and ensuring our marketing materials resonate with our target audience. If you thrive in a fast-paced environment and have a keen eye for detail, we want to hear from you. Join us in shaping the future of our brand in the Malaysian market.
Tanggung Jawab
- Develop and execute integrated marketing strategies for New Chen Yamaha to enhance brand visibility.
- Manage end-to-end campaign execution, ensuring alignment with corporate objectives.
- Collaborate with sales, product, and design teams to deliver cohesive brand messaging.
- Plan and coordinate promotional events, roadshows, and dealership activations.
- Monitor market trends and competitor activities to identify new growth opportunities.
- Analyze campaign performance metrics to optimize future marketing efforts.
- Oversee the production of marketing collateral, including digital and print materials.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 2-3 years of experience in marketing, preferably within the automotive or retail sector.
- Strong understanding of digital marketing tools, SEO, and social media platforms.
- Excellent verbal and written communication skills in English and Bahasa Malaysia.
- Ability to work independently and manage multiple projects simultaneously under tight deadlines.
- Creative mindset with strong problem-solving and analytical abilities.
- Valid driver’s license is an added advantage.