Deskripsi Pekerjaan
Are you a creative marketing professional with a passion for the food industry? Ajinomoto is seeking a dynamic Marketing Executive (Food Seasoning Products) to join our team in Bukit Jalil, Kuala Lumpur. In this role, you will play a pivotal part in executing innovative campaigns that elevate our food seasoning brands, drive consumer engagement, and foster sustainable brand growth.
We are looking for an individual who thrives in a fast-paced environment and possesses a deep understanding of FMCG marketing dynamics. As part of our Marketing & Communications team, you will collaborate with cross-functional units to develop strategies that resonate with Malaysian consumers. If you are ready to make an impact and contribute to a world-renowned food and seasoning company, we want to hear from you.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies specifically for food seasoning product lines to ensure maximum market penetration.
- Plan, execute, and monitor digital and traditional marketing campaigns, including social media, events, and promotional activities.
- Conduct in-depth market research and competitor analysis to identify emerging trends and consumer insights.
- Creative content creation for digital platforms, ensuring brand consistency and high engagement rates.
- Collaborate closely with the sales and product development teams to align marketing initiatives with business objectives.
- Analyze campaign performance metrics (KPIs) and provide data-driven recommendations for optimization.
- Manage budgets for marketing activities and ensure cost-effective resource allocation.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 1-3 years of experience in marketing, preferably within the FMCG or Food & Beverage industry.
- Strong proficiency in digital marketing tools, social media platforms, and content management systems.
- Excellent written and verbal communication skills in both English and Malay.
- Demonstrated ability to work independently and as part of a collaborative team.
- Creative thinking with a strong eye for detail in visual and written materials.
- Valid driver’s license is an added advantage.