Deskripsi Pekerjaan
Join our client F&B Nutrition Sdn Bhd as a dynamic Marketing Executive (Product) and drive innovation in the health and wellness space! This role offers the opportunity to shape product narratives, connect with health-conscious consumers, and contribute to a growing F&B brand. You'll collaborate with cross-functional teams to develop compelling marketing strategies that resonate with target audiences while staying ahead of industry trends. Ideal for creative professionals passionate about bridging product development with market needs, this position combines strategic thinking with hands-on execution in a collaborative environment. Grow your career in product marketing while making tangible impacts in Malaysia's thriving nutrition sector.
Tanggung Jawab
- Develop and execute product marketing strategies to drive brand awareness and adoption
- Conduct market research to identify consumer trends and competitive landscape
- Collaborate with R&D and sales teams to launch new products and enhance existing offerings
- Create compelling marketing materials including product brochures, digital content, and campaign assets
- Monitor product performance metrics and provide actionable insights for optimization
- Organize promotional events and trade shows to showcase product benefits
- Manage product lifecycle from concept to post-launch analysis
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- Minimum 2-3 years of product marketing experience
- Strong analytical skills with experience in market research and data interpretation
- Excellent written and verbal communication abilities
- Proficiency in digital marketing tools and platforms
- Ability to work collaboratively in cross-functional teams
- Experience in F&B or health/wellness industry preferred