Deskripsi Pekerjaan
Are you a creative storyteller with a passion for digital growth? We are seeking a dynamic Marketing Executive to join our team in the heart of Bangsar. In this pivotal role, you will be the voice of our brand, responsible for crafting compelling narratives that resonate with our local audience and amplify our digital footprint.
You will work closely with our marketing team to execute high-impact campaigns, manage social media communities, and drive brand loyalty through authentic engagement. If you are a trend-watcher who thrives on data-backed creativity and loves building brand identities from the ground up, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive social media content calendars across Instagram, Facebook, TikTok, and LinkedIn.
- Manage end-to-end brand communication, ensuring consistency in tone, voice, and visual identity.
- Engage with the online community to foster relationships, manage feedback, and increase brand sentiment.
- Monitor and analyze digital marketing metrics to provide actionable insights for campaign optimization.
- Collaborate with internal creative teams to produce high-quality visual and written assets.
- Plan and coordinate promotional events and marketing initiatives to boost local market visibility.
- Stay abreast of the latest social media trends and competitor activities to maintain a competitive edge.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Minimum 2 years of proven experience in social media management or brand communications.
- Strong command of English and Malay (written and verbal); proficiency in other languages is a bonus.
- Exceptional copywriting skills with the ability to adapt messaging for different platforms.
- Proficiency in social media management tools (e.g., Hootsuite, Sprout Social) and analytics dashboards.
- Basic knowledge of graphic design tools (Canva, Adobe Creative Suite) is highly advantageous.
- Creative, proactive mindset with strong project management and multitasking abilities.