Deskripsi Pekerjaan
Are you a creative powerhouse with a passion for fintech and consumer trends? Apaylater is seeking a dynamic and highly motivated Marketing Intern to join our team in Kuala Lumpur. As an emerging leader in the Buy Now, Pay Later space, we are looking for a digital-native intern who is ready to jump into the fast-paced world of financial technology marketing.
In this role, you will work closely with our marketing department to execute growth campaigns, build brand awareness, and engage our community. This is a unique opportunity to gain hands-on experience in content creation, social media strategy, and data-driven marketing analysis while contributing to a product that is reshaping the payment landscape in Malaysia. If you are looking to kickstart your career with a forward-thinking fintech company, we want to hear from you.
Tanggung Jawab
- Assist in the development and execution of engaging social media content across platforms like Instagram, TikTok, and LinkedIn.
- Support the marketing team in tracking and analyzing campaign performance metrics to optimize ROI.
- Conduct market research on competitors and consumer behavior to identify growth opportunities.
- Collaborate with the design team to produce marketing collateral for digital and offline campaigns.
- Assist in organizing and coordinating promotional events, webinars, or brand activations.
- Write and proofread blog posts, email newsletters, and website copy to ensure brand consistency.
- Support community management by engaging with customers and monitoring brand mentions online.
Kualifikasi
- Currently pursuing a Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Strong command of English and Malay (written and verbal).
- Excellent creative writing skills with a keen eye for visual aesthetics.
- Familiarity with digital marketing tools (e.g., Canva, Meta Business Suite, Google Analytics) is a significant advantage.
- High energy, proactive attitude, and a strong desire to learn in a fast-paced fintech environment.
- Ability to multitask and work effectively within a collaborative team structure.
- Previous internship experience or involvement in university marketing clubs is a plus.