Deskripsi Pekerjaan
Are you a visionary marketing professional with a passion for beauty and lifestyle brands? OMG Cosmetics Inc is looking for a dynamic Marketing Manager to spearhead our growth initiatives for ORO Socks and OMG Cosmetics. In this role, you will be the creative engine behind our brand presence, responsible for developing high-impact marketing strategies that resonate with our target audience and drive measurable business results.
You will lead cross-functional teams to deliver end-to-end campaigns, spanning digital advertising, social media engagement, and offline promotions. We are looking for someone who stays ahead of industry trends, understands consumer behavior in the Philippine market, and thrives in a fast-paced environment. If you are ready to elevate our brand identity and inspire consumer loyalty, we want to meet you.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies that align with company growth objectives for OMG Cosmetics and ORO Socks.
- Manage end-to-end campaign lifecycles, from conceptualization and budget allocation to execution and performance analysis.
- Direct social media, content marketing, and email campaigns to increase brand awareness and engagement.
- Monitor market trends and competitor activities to identify new opportunities and pivot strategies accordingly.
- Collaborate with the sales and product development teams to ensure consistent brand messaging across all touchpoints.
- Analyze campaign ROI and consumer data to provide actionable insights for future marketing efforts.
- Oversee the creation of marketing collateral, ensuring all visuals and copy adhere to brand guidelines.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 3-5 years of experience in brand management or digital marketing, preferably in the retail or cosmetics industry.
- Proficiency in digital marketing tools (Google Analytics, Meta Business Suite, SEO/SEM platforms).
- Strong creative vision with a proven track record of managing successful marketing campaigns.
- Excellent communication skills with the ability to lead and motivate a diverse team.
- Strong analytical mindset with the ability to translate complex data into successful marketing strategies.
- Ability to thrive in a fast-paced environment and handle multiple projects simultaneously.