Deskripsi Pekerjaan
Are you a growth-oriented marketer looking to make a measurable impact? We are seeking a dynamic Marketing Manager to join our team in Kuala Lumpur. This role goes beyond traditional marketing; we are looking for a strategist who thrives on user growth, scalability, and building robust marketing systems that drive long-term business value.
As our Marketing Manager, you will be responsible for overseeing the full marketing lifecycle, from brand positioning to performance optimization. You will work closely with cross-functional teams to identify new growth channels, refine our customer acquisition strategies, and build a scalable marketing engine that keeps us ahead of the competition in a fast-paced market.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies focused on user acquisition, retention, and brand awareness.
- Build and optimize scalable marketing systems and infrastructure to support long-term growth.
- Analyze marketing performance data and user metrics to drive data-backed decision-making.
- Manage end-to-end campaign execution across digital, social, and offline channels.
- Collaborate with product and sales teams to ensure alignment on growth targets and go-to-market strategies.
- Continuously test and iterate on marketing funnels to improve conversion rates and ROI.
- Monitor market trends and competitor activity to identify new growth opportunities.
Kualifikasi
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in marketing, with a focus on growth marketing or performance marketing.
- Proven track record of building and managing successful, high-impact marketing systems.
- Strong analytical skills with proficiency in tools like Google Analytics, CRM software, and marketing automation platforms.
- Excellent communication and leadership skills with the ability to manage stakeholders effectively.
- Creative mindset with an ability to think strategically about brand growth and user experience.
- Experience in the local Malaysian market is highly advantageous.