Deskripsi Pekerjaan
Riverbanks Development Corporation is seeking a dynamic, results-oriented Marketing Manager to lead our Marketing Service Department. In this pivotal role, you will be the creative force behind our brand's presence, overseeing strategic initiatives that drive foot traffic, enhance tenant relations, and elevate our reputation in Marikina City and beyond.
We are looking for a visionary leader who thrives on developing integrated marketing campaigns, managing events, and analyzing market trends to maintain our competitive edge in the commercial and retail development sector. If you are passionate about building community connections and executing high-impact marketing strategies, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies to increase brand awareness and property engagement.
- Manage the end-to-end planning and execution of promotional events, activations, and community programs.
- Oversee the Marketing Service Department budget, ensuring optimal allocation of resources for maximum ROI.
- Lead and mentor the marketing team, fostering a culture of creativity, accountability, and operational excellence.
- Analyze market performance metrics and consumer behavior to refine marketing tactics and drive tenant sales.
- Collaborate with internal departments and external partners to ensure consistent brand messaging across all channels.
- Monitor digital and traditional media performance, providing regular reporting on key performance indicators (KPIs).
Kualifikasi
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- Minimum of 5 years of experience in marketing management, preferably within the real estate, retail, or mall management industry.
- Strong background in integrated marketing communications, including digital, social media, and traditional advertising.
- Proven ability to manage budgets, project timelines, and large-scale events.
- Excellent leadership skills with a demonstrated ability to motivate and manage diverse teams.
- Superior written and verbal communication skills in English and Filipino.
- Ability to thrive in a fast-paced environment and handle multiple stakeholders effectively.