Deskripsi Pekerjaan
Join ZHC Aladin International as a Marketing Manager in the dynamic automotive industry. This pivotal role requires strategic leadership to drive comprehensive marketing initiatives, from conceptualizing high-impact automotive events to executing digital campaigns that maximize customer acquisition. You will analyze ROI metrics to optimize marketing spend, coordinate with OEM partners, and lead cross-functional teams to achieve market expansion goals. Ideal for data-driven professionals passionate about elevating brand presence in Indonesia's competitive automotive landscape.
Tanggung Jawab
- Develop and implement integrated marketing strategies for automotive products and services
- Lead end-to-end planning and execution of promotional events and campaigns
- Drive customer acquisition through multi-channel digital marketing initiatives
- Analyze campaign performance metrics and ROI to optimize marketing investments
- Coordinate with OEM partners and internal teams for cohesive marketing alignment
- Conduct market research and competitor analysis to identify growth opportunities
- Manage marketing budgets and ensure cost-effective resource allocation
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 5+ years of marketing management experience in automotive industry
- Proven track record in digital campaign execution and ROI analysis
- Strong expertise in event marketing and customer acquisition strategies
- Proficiency in marketing analytics tools and data-driven decision making
- Excellent leadership skills with ability to manage cross-functional teams
- Deep understanding of Indonesian automotive market dynamics