Deskripsi Pekerjaan
Join PT Aman Langgeng Sentosa's dynamic marketing team as we revolutionize fashion retail in Indonesia. We're seeking a strategic Marketing Manager to lead digital transformation and brand elevation in Jakarta's competitive fashion landscape. This leadership role requires a visionary professional who can drive customer acquisition through innovative digital channels while maintaining brand authenticity. You'll spearhead integrated campaigns across SEO, SEM, and social platforms to maximize ROI and market share. The ideal candidate will balance creative storytelling with data-driven decision-making to position our fashion collections as industry trendsetters.
Our Marketing Manager will collaborate closely with product design, sales, and creative teams to ensure cohesive brand experiences. You'll develop annual marketing strategies, manage digital budgets, and analyze performance metrics to optimize campaign effectiveness. This is an opportunity to shape the future of fashion marketing in Indonesia while mentoring high-performing marketing professionals.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies for fashion product lines
- Lead digital marketing campaigns including SEO/SEM optimization
- Manage social media platforms and influencer partnerships
- Analyze market trends and consumer behavior data
- Oversee marketing budget allocation and ROI tracking
- Coordinate cross-functional campaigns with design/sales teams
- Mentor marketing staff and manage team performance
- Monitor competitor activities and market positioning
Kualifikasi
- Minimum 3 years managerial experience or 5 years staff-level marketing experience
- D3 degree in Marketing, Business, or related field
- Expert proficiency in SEO and SEM strategies
- Proven track record in fashion or retail marketing
- Strong leadership and team management skills
- Advanced analytical capabilities with marketing tools
- Excellent communication and presentation abilities
- Knowledge of Indonesian fashion market trends