Deskripsi Pekerjaan
Join TikTok's dynamic Business Marketing Team as a Marketing Manager - Special Projects! In this pivotal role, you'll spearhead groundbreaking marketing initiatives that connect global brands with TikTok's vibrant community of creators and users. You'll drive high-impact campaigns that leverage TikTok's unique platform capabilities, turning creative visions into measurable business outcomes. This position offers the opportunity to shape innovative marketing strategies, collaborate with cross-functional teams, and lead projects that set new benchmarks in digital engagement. If you're passionate about redefining brand experiences in the social media landscape and thrive in a fast-paced, innovative environment, this is your chance to make a significant impact at one of the world's leading digital platforms.
Tanggung Jawab
- Lead end-to-end execution of special marketing projects, from ideation to launch and optimization
- Develop data-driven strategies that align with TikTok's business objectives and partner goals
- Collaborate with creative, product, and sales teams to deliver integrated marketing campaigns
- Analyze market trends and performance metrics to identify growth opportunities
- Manage project budgets, timelines, and resources while ensuring KPI achievement
- Build and maintain relationships with key stakeholders and external partners
- Drive innovation in campaign formats and emerging TikTok features
Kualifikasi
- Bachelor's degree in Marketing, Business, Communications, or related field
- 5+ years of marketing management experience with demonstrated success in special projects
- Expertise in digital marketing channels and social media platforms
- Strong project management skills with ability to manage complex initiatives
- Proven ability to translate data insights into actionable marketing strategies
- Excellent communication and stakeholder management abilities
- Experience managing cross-functional teams and external agencies