Deskripsi Pekerjaan
Are you a creative professional with a passion for driving brand growth? AutoStudio Philippines Corporation is looking for a dedicated Marketing Officer to join our growing team in Lahug, Cebu. We are committed to excellence and innovation, and we need a dynamic individual who can translate our vision into powerful marketing campaigns. As a Marketing Officer, you will play a pivotal role in shaping our public image, engaging with our community, and expanding our market reach. This is more than just a job; it is a chance to build a career with a company that values creativity and results.
You will be responsible for the end-to-end management of our marketing activities. This includes developing comprehensive marketing strategies, managing social media platforms, and creating compelling content that tells our brand story. You will also conduct market research to identify new opportunities and analyze campaign performance to ensure we are achieving our KPIs. We are looking for someone who is not only skilled in traditional and digital marketing but also possesses a proactive attitude and the ability to thrive in a fast-paced environment.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies aligned with company goals and brand identity.
- Manage and optimize social media platforms (Facebook, Instagram, LinkedIn) to drive engagement and brand awareness.
- Create compelling content, including blog posts, newsletters, and promotional materials, ensuring a consistent voice.
- Conduct market research to identify trends, competitor activities, and new business opportunities.
- Oversee digital advertising campaigns, manage the marketing budget, and monitor ROI.
- Analyze campaign performance data and prepare detailed reports for management.
- Collaborate with the sales and design teams to support lead generation and product launches.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 2-3 years of proven experience in marketing roles, preferably in the automotive or retail industry.
- Proficiency in digital marketing tools, including Google Analytics, SEO software, and content management systems.
- Strong written and verbal communication skills in English, with a keen eye for detail.
- Ability to work independently, manage multiple projects simultaneously, and meet tight deadlines.
- Creative mindset with a solid understanding of brand positioning and consumer behavior.