Deskripsi Pekerjaan
Join South Asialink Finance Corporation as a Marketing Product Specialist and drive innovation in our automotive finance division! This pivotal role involves developing and executing strategic marketing initiatives for new car and truck financing solutions. You'll collaborate with dealers and loan providers to create compelling campaigns that boost market penetration and customer acquisition. Our ideal candidate thrives in dynamic environments, leveraging data-driven insights to optimize product positioning and promotional strategies. Enjoy competitive compensation while contributing to a company that values creativity and measurable results in the fast-paced automotive finance sector.
Tanggung Jawab
- Design and implement targeted marketing campaigns for automotive financing products
- Establish and maintain strategic partnerships with car dealerships and loan providers
- Analyze market trends and competitor activities to identify growth opportunities
- Develop promotional materials aligned with brand guidelines and regulatory requirements
- Monitor campaign performance metrics and optimize strategies based on ROI
- Coordinate cross-functional initiatives between sales, product, and marketing teams
- Prepare monthly performance reports and actionable recommendations
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 1-2 years of experience in marketing or product management (automotive/finance preferred)
- Strong analytical skills with proficiency in market research tools
- Excellent communication and negotiation abilities
- Proficiency in digital marketing platforms and analytics tools
- Ability to work independently and manage multiple projects
- Valid driver's license (required for dealership visits)