Deskripsi Pekerjaan
Join JVMC Corporation as a Marketing Senior Executive and drive impactful branding and recruitment strategies in the dynamic higher education sector. This pivotal role requires a results-driven professional to lead innovative marketing initiatives that elevate our institutional presence and attract prospective students. You'll develop comprehensive campaigns, analyze market trends, and collaborate with cross-functional teams to achieve enrollment targets while maintaining brand consistency across all touchpoints.
As a key member of our marketing team, you'll shape the institution's digital footprint through strategic content creation, social media engagement, and data-driven performance optimization. The ideal candidate thrives in fast-paced environments, balances creativity with analytical rigor, and possesses a passion for education marketing that transforms institutional vision into measurable growth.
This position offers the opportunity to work with industry leaders while contributing to meaningful educational initiatives that shape future generations. If you're ready to leverage your marketing expertise to make a tangible impact in higher education, we invite you to apply and become a catalyst for JVMC Corporation's continued success.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies to promote institutional programs and enhance brand visibility
- Lead end-to-end campaign management across digital, print, and event platforms
- Drive student recruitment initiatives through targeted outreach and conversion optimization
- Analyze market trends and competitor activities to identify growth opportunities
- Collaborate with academic departments to align marketing efforts with program offerings
- Manage marketing budgets and resources to maximize ROI and campaign effectiveness
- Monitor KPIs and generate performance reports for continuous improvement
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business Administration, or related field
- Minimum 5 years of progressive marketing experience with 2+ years in senior roles
- Proven track record in campaign execution and brand management within education sector
- Strong analytical skills with proficiency in marketing analytics tools and CRM systems
- Excellent communication abilities with experience in stakeholder management
- Creative problem-solving mindset with attention to detail
- Proficiency in digital marketing platforms including Google Analytics, social media advertising, and email marketing